WESOLIFE is recognized as a pioneering startup in the field of chemical-free water treatment and disinfection, aiming toward a green and environmentally friendly production model. However, behind standout products like Weso-Sea, Weso-Clor, and Weso-Soft lies a years-long journey of research, experimentation, and technological refinement—rooted in a clear real-world challenge: how to eliminate harmful chemicals in industrial and aquaculture water treatment while maintaining biological effectiveness and cost-efficiency.
The initial idea behind WESOLIFE was not merely to replace traditional chemicals with a green product but to integrate scientific and technological thinking into production processes such as shrimp farming, food processing, and industrial wastewater treatment. This was an uncommon approach at the time of the company’s founding, as most high-tech solutions in Vietnam were focused on digitalization or software.
To realize this vision, the founding team chose a challenging path: long-term investment in R&D. Their first MVP, the early version of Weso-Sea, was developed based on sodium chloride (NaCl) electrolysis, creating a disinfectant solution that is safe, residue-free, and non-toxic to aquatic life. However, ensuring product stability, prolonged efficacy, and large-scale applicability was far from simple. The team had to continually experiment with electrochemical indicators, raw material purity, redesign the electrolysis chamber, and especially upgrade the microcontroller system to optimize the automation process.
What stands out in WESOLIFE’s tech stack is not software, but the combination of material technology, electrical and electronic engineering, and sensor control. To ensure the equipment could operate effectively in harsh environments—such as shrimp ponds or processing plants—device modules had to meet standards for corrosion resistance, impact resistance, and offer flexible output parameter calibration. This was a key step in transitioning from lab-scale solutions to real-world field applications.
Compared to other solutions on the market, WESOLIFE does not compete on active ingredient concentration, but on biological safety and long-term operational costs. While many water treatment companies still rely on industrial chlorine, ozone, or other strong disinfectants that risk toxic residues, WESOLIFE‘s solution is more ecologically gentle and can be integrated into circular production models. This makes it particularly attractive to partners in the aquaculture industry, where exports are increasingly subject to strict food safety standards.
Throughout its development, WESOLIFE has received significant support from the startup ecosystem. The company was among the Top 10 at Techfest Vietnam 2023, Top 50 at Startup Wheel 2023, and won the ShinMaywa Award 2024 for outstanding environmental solutions. It was also selected among the Top 10 of the Green Innovation Fellowship, an accelerator program for green innovation. These milestones not only brought recognition but also helped the team expand its expert network, gain access to technical advisors, and connect with angel investors who share a commitment to sustainability.
However, the founding team acknowledges that their biggest challenge lies in market education. Convincing customers to switch from familiar chemical solutions to a new technology—despite its long-term benefits—requires time, experimental data, and a sound financial model. One of the most valuable lessons WESOLIFE shares is the importance of walking alongside customers throughout every stage of transformation—not only providing a product, but offering integrated solutions, from technical training to equipment maintenance and proving results through real-world data.
Another noteworthy strategy from WESOLIFE is its local-first, global-later approach. Instead of aggressively pursuing large investments from the start, the startup focused on building a customer network in coastal provinces like Sóc Trăng and Cà Mau, where there was urgent demand and opportunities for pilot implementation. From small-scale success models, they gradually upgraded their products, expanded their market, and standardized processes. This is a viable path for green tech startups—an area that often demands real-world validation before scaling up.
With a long-term vision to become a comprehensive green technology solutions provider in the region, WESOLIFE is now expanding into renewable energy and smart resource management. What they have achieved stands as clear proof that technological innovation is not just about algorithms or software, but about solving real-world problems, committing to serious R&D, and staying closely aligned with the ecosystem over the long run.
